‘Tourism in Mission Mode: Convergence and Public-Private Partnership’

The two-day Chintan Shivir ‘Tourism in Mission Mode: Convergence and Public Private Partnership’, organized by the Ministry of Tourism, Government of India successfully concluded on 30th March with fruitful deliberations on a wide range of challenges and opportunities for the development of the tourism sector with the active participation of States, Industry Associations and Industry leaders. The workshop saw 11 knowledge sessions spread across 2 days covering a wide variety of topics.

Mr.G Kishan Reddy Minister of Tourism, Culture, and DoNER thanked the participants of the conference for being a part of the Chintan Shivir and sharing insightful thoughts and strategies that can be adopted nationally to implement Tourism in Mission Mode in India. Mr.Arvind Singh Secretary, of the Ministry of Tourism, concluded the two-day Chintan Shivir by talking about the upcoming 1st Global Tourism Investors Summit and the valuable inputs that have been received from stakeholders to carry forward the mission of growth in India’s tourism sector.

In the Valedictory Session of the second day, Chintan Shivir Mr. Arvind Singh highlighted that the year  2023 is of manifold importance with India assuming the  G20  presidency as well as also holding the  Chair of Shanghai Cooperation  Organization (SCO). Recently, the Ministry has organised the ‘SCO Tourism Ministers’  meeting’ in  Kashi (Varanasi),  which has been designated as the first cultural capital of  SCO.    Further, he again reiterated that the 1st Global Tourism Investors Summit (GTIS), under the aegis of India’s G20 Presidency, will be held in New Delhi from 17th-19th May 2023. It will serve as a platform to enable interaction between global and domestic business leaders and explore investment opportunities in the Indian Tourism and Hospitality sector and the  Chintan  Shivir will also provide significant inputs for conducting business during upcoming   GTIS.

The round of discussions on the second day of the Chintan Shivir covered the issues related to the Convergence of Government Programs across multiple sectors. Tourism is a cross-sectoral subject and requires the support of multiple Ministries and Departments. The Second day`s sessions deliberated on several issues to build synergies in the plans of different Ministries for the development of connectivity and infrastructure to enhance the potential of tourist destinations. Several line Ministries like the Ministry of Civil Aviation, Ministry of Road, Transport and Highways, Ministry of Port, Shipping and Waterways, Ministry of Railways, Ministry of Housing and Urban Affairs, and Ministry of Jal Shakti shared their plans to develop various natural and cultural attractions under their control in consultation and partnership with Ministry of Tourism so that the same could be marketed and promoted to the domestic and foreign travellers.

Deliberations in different Sessions included the topics of Convergence of Government Programs in developing different sectors,  Developing Homestays, Souvenirs, and Tourist Guides, and Developing Adventure Tourism and Rural Tourism in the Country

Travel industry associations like Adventure Tour Operator Association of India (ATOAI) and several State Governments of Kerala, Maharashtra, Karnataka, West Bengal, Sikkim, Bihar, Meghalaya, Tripura, Manipur, Uttarakhand, and UT of Ladakh participated in the discussion and presented case studies.  The concluding sessions of Chintan Shivir ideated on developing niche tourism products such as the promotion of Homestays, souvenirs, tourist guides, adventure & rural tourism.

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